Tuesday, 26 April 2011

The Story Behind Our Collections - Love Mae

We always knew we wanted to include wall stickers in the Sisters Guild Boutique as they are such a unique way of decorating a room.  The Belle & Boo collection we discovered early on but we wished to expand the wall art category to include other designs.  As soon as we set our eyes on Love Mae it really was love...

The designs are charming and whimsical with such a beautiful colour palettte, colours that both of us sisters are drawn to.  Being girls that grew up in the countryside the nature and woodland themes speak to our childhood hearts.  One of my memories of my Father is of him painting a huge apple tree on the wall of our hallway - it used to attract quite a few raised eyebrows from people who came to our door. Of course our childhood bedroom walls were later full of sellotaped or blu-tacked posters and postcards ('pin-ups' ranging from Shakin Stevens to Fred Astair) plus stickers all over our bunk-beds that were impossible to remove!

What sets Love Mae wall stickers apart is that they are removeable, re-usable and interactive, so effectively they are a toy as well as art and decoration. We would've loved them as kids.  The Love Mae wall stickers have been rigorously tested by our very own children of toddler, pre-school and school age. We can tell you wholeheartedly that they are amazing - they add wonder to the childrens rooms and keep them busy - hurray!  Carla's girls are a little more delicate with them but my own destructive 3 year old boy has pulled them, scrunched them, stomped on them and proved that these are wall stickers that can take a good bashing!

The secret?....They are made of fabric. This is where the Love Mae wall decals are different to other vinyl decals you may have seen.  Love Mae say:
The fabric is a polyester weave with a water based adhesive which means they have no pvc’s, are bio degradable and are non toxic. The advanced water based adhesive allows them to be re-used over and over again so no need to throw them out when your little one pulls them off the wall... just re-apply them. The adhesive has other advantages... it is guaranteed to not harm your walls. So no more embarrassing and annoying moments with repairs to walls!

There are other positives about the Love Mae wall decals too. The Love Mae Ladies strive to do the very best they can do for the environment. All their packaging is recycled materials or recyclable and they use ‘eco’ inks where possible and the products are non-toxic.

Mae is the lovechild of three lovely ladies - Bec, Peta and Emily. They work in the Studio of Mae in the beautiful village of Stokers Siding, Northern NSW, Australia, where they are surrounded by trees, a creek and all sorts of animals. We are intrigued and hope to visit someday to share some tea and cake with them.

When the original collection of Love Mae wall decals was released it was an immediate hit worldwide. People couldn't believe that there were wall stickers that you can use hundreds of times over, stickers that won’t damage your walls. Love Mae add:  As incredible as this fabric revolution was... it’s our designs that people truly love. With soft colours and sweet patterns complimenting delightful subjects and themes such as classic woodland  and paper dolls. There is something to suit every home.

The other great thing about the Love Mae designs is that they are for grown-ups too.  The birds, trees and woodland creatures look stunning on the walls of a bedroom or living room, in a hallway or up the wall of a staircase.  In our home we have the birds perching on light switches and skirting boards too.  The dress-up dolls have proved popular with fashion students and the Dress-Up couple have some fun accessories that the grown-ups can be amused with at dinner parties. Because they are not permanent you can decorate your walls with confidence that no damage will be done.

We are planning to live in Paris for the second half of this year and the Love Mae wall decals will be the perfect way to make a new place our home for 6 months.  They will be easy to transport and will add some wonder to the walls of a plain apartment.

The Love Mae ladies have created a wonderful way to enhance our interior space with a design that is re-useable and interactive - we sincerely applaud them. We can tell these designs have been made in an inspiring environment and made with love...and it is with joy that we bring them to you in the boutique.

This is part of our series of blog posts about the Story Behind Our Collections.

We also bring you a Monday Makery with ideas for making your own things at home, and there's inspiration to be found on the Art of Living posts too.


  1. Just love these! There is no-one under the age of 20 here in our children's wear design studio ... but we just have to go over to your shop and get some anyway. Shall we send you a pic when they're up on the wall?
    Faith Tilleray

  2. Thanks so much. These wall stickers really are for grown-ups too - I really like the set you've chosen. Do send us a pic when you've put them up.
    Beautiful pieces you make by the way. About to send you a separate email! Bekka